About Vaanik
Built from the sales floor, not from a lab demo.
Vaanik creates and runs AI employees for Indian businesses. They answer the calls, messages and leads a team cannot get to, and hand over to your people when a person is needed.
How we got here
- 01
What we saw
Before Vaanik was a product, we sat with brokerages, developers and inside-sales teams that live on portal leads, walk-ins and WhatsApp. Marketing created the interest. The last mile, the call, the chat and the follow-up, is where deals were won or quietly lost.
One call
A buyer rings once. If nobody picks up, they dial the next listing.
A notebook for a CRM
Budget, locality and timeline lived in someone’s notes and WhatsApp threads.
Every language at once
One desk, several languages in an afternoon, sometimes in the same sentence.
Two memories
The chat at night and the call next morning never shared what they knew.
None of that was a lack of effort. The work had simply outgrown the number of people there to do it.
- 02
What we built
Those teams did not need another phone menu, or a chatbot that forgot everything the moment a customer switched channel. They needed someone to do the job: the same knowledge, the same questions, and a clean handover to a person.
So we build AI employees, each with one job. A sales executive who calls every lead. A receptionist who answers every call. Someone who follows up, and someone who looks after customers once the sale is made. They work on calls, WhatsApp, Instagram and your website, and they write what happened into the tools you already use.
- 03
How we work
Our first hire was Riya. She is an AI Sales Executive, and she runs our own inbound: she picks up our phone, replies on our WhatsApp and Instagram, and calls the people who fill in the form on this site. It felt wrong to sell AI employees before one worked for us.
She is not perfect. Early on she told someone on Instagram that she had sent the details in a DM, and she had not sent it. We fixed it so she cannot promise a message she has not sent, and then we wrote about it. We publish the fixes as well as the wins.
Meet the founder

Prabhat Kumar
Founder, Vaanik
Prabhat is an engineer, and Vaanik is the second company he has founded. The first was DayBox, an agritech startup where he was co-founder and CTO, and whose backers included Myntra’s co-founders.
Between the two he was a senior software engineer at Blinkit and at Zupee, and then a technical lead at TradeX and at Calibo. Earlier he worked as a software engineer in Mumbai, at Leaf Technologies and Dream11.
Previously
- Calibo
- TradeX
- Zupee
- Blinkit
- DayBox
- Dream11
- Leaf Technologies
“We build AI employees for Indian businesses. It felt wrong to sell them before one worked for us.”
The rest of the team
The AI employees we build. Riya also works for us: she handles Vaanik’s own enquiries.
Riya AIAI Sales ExecutiveTurns every new lead into a real conversation and a booked meeting.
Kabir AIAI ReceptionistAnswers every call and message, any hour, so nobody waits.
Meera AIAI Follow-up ExecutiveMakes sure no lead, visit or payment goes cold.
Dev AIAI Support ExecutiveLooks after your customers once the sale is made.
What we believe
The first reply is the whole race
A customer who asks talks to whoever answers first. The first reply should not wait for someone to be free.
An employee, not a chatbot
One job, done in full: it knows your business, works in your tools, and hands over when a person is needed.
Your team stays in charge
You decide what an AI employee may do, you can see every conversation, and you approve what matters.
AI takes the repetitive work
So your people spend their time on the work that grows the business. We are not here to replace your team.
Programs we’re part of

Meta has verified Vaanik as a Tech Provider: the check Meta requires before an app may work with other businesses’ WhatsApp, Instagram and Facebook accounts.

Vaanik is a member of NVIDIA Inception, NVIDIA’s program for AI startups.

Vaanik is part of AWS Activate, Amazon Web Services’ program for startups, and runs on AWS.
Where to find us
Vaanik is built by DeepNudge Labs, in Noida.
- First Floor, Arti Group, C-88, Sector 65, Noida, Uttar Pradesh 201301
- [email protected]
- +91 730 331 5539

Riya AI AI Sales Executive
Don’t take our word for it. Talk to Riya.
Riya is Vaanik’s own sales executive. She answers our WhatsApp and Instagram and calls our leads. Ask her what you would ask us, and judge the product by how she handles you.
She calls between 8 am and midnight IST. On WhatsApp she replies at any hour.