All industries

D2C / Ecommerce

Every buyer conversation is a revenue moment you can't afford to miss.

They chose the size. Then UPI hung, or the baby cried, and the tab closed. That cart is demand you already paid for. Most brands email it in the morning — after someone else has sold. Vaanik puts the same items on WhatsApp in minutes, with a one-tap pay link, and checks in at 30 days so you are not buying that customer again.

8–12%
of abandoned carts recovered with a 3-message WhatsApp sequence
40%
reduction in RTO with COD confirmation and prepaid nudge
68%
lift in repeat purchase rate with personalised reorder nudges

What it changes

Every moment. Without Vaanik vs with Vaanik.

MomentWithout VaanikWith Vaanik
Comment or ad clickReply tomorrow. Intent is gone.Answer on Instagram or WhatsApp. Same product they asked about.
Cart abandonedThey picked size and paid for the click. Tab closed. Your email arrives tomorrow. They already bought elsewhere.WhatsApp in minutes with those exact items and a one-tap pay link. Again at 2 hours and 12 hours if they have not finished. Large carts get a person, not a template.
Checkout and CODBad address. Unconfirmed COD. RTO.Validated address, payment retry, COD confirmed before it ships.
Where is my order?A ticket. A wait. A copy-paste from the courier.Live tracking in chat. Late delays explained with timestamps.
Box arrivedReview email next week. Refund silence.Review while it is fresh. Refund status when it actually starts.
They go quietYou already paid to acquire them.30-day check-in, refill / subscribe when the product is a repeat.

From first click to the next order

Your team steps in when a person is actually needed.

  1. 01

    Demand arrives

    Ad, Instagram, WhatsApp, or the store.

  2. 02

    Help them choose

    Size, variant, a sensible add-on.

  3. 03

    Recover the cart

    Same SKUs, same size, one-tap pay — in minutes, not in tomorrow’s email.

  4. 04

    Confirm the order

    Address, pay or COD, then ship with a tracking link.

  5. 05

    Answer WISMO

    Live status. Complaints with a real cause.

  6. 06

    Ask, then keep

    Review, refund clarity, 30-day win-back, subscribe.

Use cases from first click to the next order

Ads and DMs, cart and checkout, WISMO, reviews, and the 30-day silence you already paid to acquire.

The question is on the ad or the comment. The sale should not wait for inbox hours.

  • Price or size on Instagram

    Instagram

    WithoutComments sit until community replies after work.

    With VaanikInstant answer, then a DM with the right variant and a path to buy.

    Product interest captured

  • Ad click, no purchase

    Meta / Google Ads

    WithoutThey vanish into the retargeting pile tomorrow.

    With VaanikSame-day WhatsApp with the product they viewed — not a generic blast.

    Retargeted visitor

Where momentum stalls

Momentum arrives from every channel. It gets stuck here.

Price and size comments waiting for community hours
Ad clicks that never purchase, followed up tomorrow
Abandoned carts sit until a 9am email — they have already bought elsewhere
A ₹8,000 cart gets the same template as a ₹399 add-on
Bad addresses caught when the courier comes back
Payment started, never finished — no retry
COD ships on a maybe, then RTO
WISMO is a ticket queue, not live tracking
Review asks go out in a bulk email days later
Regulars who skip a cycle — nobody notices at day 30

How Vaanik fixes it

Headline use cases from the journey above — the ones teams feel every week.

Answer the product question on the ad

"They asked size on the reel. You replied next morning."

Instagram comments and ad clicks get the variant, then a WhatsApp path to buy — not a generic blast the next day.

Comment / ad → DM

Pull the cart back before they buy elsewhere

"They had the size in the bag. You emailed tomorrow. Amazon had already shipped."

That is not a maybe — they had already chosen. WhatsApp in minutes with those exact SKUs and a one-tap pay link. Again at 2 hours and 12 hours if they have not finished. A large cart gets a person, not the same mail as a lip balm.

Minutes → WhatsApp → One-tap pay

Checkout that ships

"Wrong pin code. Unconfirmed COD. You paid for the RTO."

Address checked before confirm. Failed UPI gets a retry link. COD confirmed — with a fair prepaid nudge — before the box moves.

Address → Pay → Confirm

WISMO in the chat

"Where is my order? became your highest-volume ticket."

Tracking the moment the shipment exists. Live status in WhatsApp. Late delays answered with timestamps, not a guess.

Ship → Track → Deflect

Ask while the box is on the table

"The review email went out next week. Nobody opened it."

A short WhatsApp ask shortly after delivery. If a refund starts, they hear it then — not after they chase you.

Delivered → Review / refund

Keep the customer you already paid for

"They used to order every month. Day 30 was silence. You bought them again."

A check-in when their rhythm slips. Subscribe-and-save on consumables when they are looking — with the saving stated.

30 days → Check-in / subscribe

Ready to stop paying for clicks that die in the cart?

See a live recovery: the same SKUs, a one-tap pay link, in minutes — not tomorrow’s email.

See how it works for D2C brands, step by step →